People don’t buy what you do; they buy why you do it.
Check out the YouTube video link below with Simon Sinek.
Why do you do what you do? What’s your purpose, your motivation?
I believe there is a “New
By writing about the changes I’m observing, I can help people navigate the New Normal.
I counsel and coach clients about how to navigate through their careers.
So what about you? Can you start with why and work towards what? Can you explain to a potential employer why you do what you do? Can you articulate your purpose, your motivation?
Wouldn't you rather work for someone – or an organization – who started with why?